教你“戳穿”名人演講6大經(jīng)典招數(shù)
篇一：BNET,JOB,演講技巧
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“戳穿”名人演講6大經(jīng)典招數(shù)
縱觀歷史，有許許多多的企業(yè)家，政治家，作家都有另外一個(gè)頭銜——演講家。能贏得這個(gè)稱號(hào)不僅僅是因?yàn)檠葜v的內(nèi)容和高人氣，更是因?yàn)樗麄冎姥葜v的技巧。我們接下來就來看看名人們演講時(shí)慣用的伎倆。
“戳穿”名人演講六大經(jīng)典招數(shù)
丘吉爾曾受邀在某校畢業(yè)典禮上講話。在校長冗長的介紹后，他只說了一句話：”永遠(yuǎn)，永遠(yuǎn)，永遠(yuǎn)不要放棄�！�(never, never, never give up.) 就走下講臺(tái)。這被稱為歷史上最短的畢業(yè)演講。其實(shí)，這是一個(gè)誤傳。丘吉爾1941年在哈羅公學(xué)演講時(shí)提到過這句話，但過程卻并沒有這么傳奇。
每到畢業(yè)季，各大高校都會(huì)請來名人給畢業(yè)生做演講。當(dāng)這樣的演講多了，其內(nèi)容不僅算不上傳奇，甚至可能難免俗套。本期我們就來一起看看吧。
【名人演講第一招：套近乎】
演講之初先要營造輕松的氛圍，演講者們深諳這個(gè)道理，于是各種開場方式悉數(shù)登場。 class of 2009! i dont think i heard you. (larry page)
09屆的同學(xué)們！你們的掌聲在哪里？（拉里·佩奇）
thank you for that nice reception and thank you virginia for the incredible introduction. i thought some of them were about somebody else. (tim cook)
謝謝大家，謝謝弗吉尼亞（主持人）那么賣力地推銷我。我一度以為她在介紹別人呢。（蒂姆·庫克）
我想說的第一句話是”謝謝”。不僅因?yàn)楣鸾o了我這樣非同一般的榮譽(yù)，還因?yàn)橐幌氲浇裉斓难葜v，我就緊張恐懼、茶飯不思，幾個(gè)星期下來竟然減肥成功。（j·k·羅琳）
【名人演講第二招：自嘲】
去年登上這個(gè)講臺(tái)的，是擁有億萬身家的小說家羅琳女士，她最早是一個(gè)古典文學(xué)的學(xué)生。前年站在這里的是比爾·蓋茨先生，他是一個(gè)超級(jí)富翁、慈善家和電腦高手(nerd)。今年很遺憾，你們的演講人是我。雖然我不像他們那么有錢，但至少我也算一個(gè)高手(nerd還有”笨蛋”的意思)。（朱棣文）
i applaud the graduates today for taking a much more direct route to your degrees. for my part, im just happy that the crimson has called me harvards most successful dropout. i guess that makes me valedictorian of my own special class...i did the best of everyone who failed. (bill gates)
我為今天在座的各位同學(xué)感到高興，你們拿到學(xué)位可比我容易多了。我值得稱道的也只有被
哈佛的校報(bào)稱作”哈佛大學(xué)歷史上最成功的輟學(xué)生”了。我想這大概使我有資格代表我這一類學(xué)生發(fā)言在所有的失敗者里，我做得最好。（比爾·蓋茨）
【名人演講第三招：哭窮】功成名就的演講者們肯定少不了要分享下自己過去辛酸的經(jīng)歷，好讓臺(tái)下的學(xué)子們“開心開心”。
(after i dropped out of reed college) i didnt have a dorm room, so i slept on the floor in friends rooms, i returned coke bottles for the 5-cent deposits to buy food with, and i would walk the 7 miles across town every sunday night to get one good meal a week at the hare krishna temple. (steve jobs)
�。◤睦锏聦W(xué)院退學(xué)后）我無法再住宿舍，所以只能借宿在朋友房間的地板上，我去撿5美分一個(gè)的可樂瓶，以此賺錢來購買食物，我會(huì)在每個(gè)周日走上7英里，穿過小城，到克利須那神廟，只為晚上那頓一周一次的美餐。（史蒂夫·喬布斯）
a mere 7 years after my graduation day, i had failed on an epic scale. an exceptionally short-lived marriage had imploded, and i was jobless, a lone parent, and as poor as it is possible to be in modern britain, without being homeless. (j.k. rowling) 畢業(yè)7年之后，我遭遇了徹底的失敗。我那極其短暫的婚姻走到了盡頭，再加上失業(yè)，作為一個(gè)單身母親，我淪落到窮困潦倒的境地，就差無家可歸了。（j·k·羅琳）
i did everything. i shucked oysters, i was a hostess, i was a bartender, i was a waitress, i painted houses, i sold vacuum cleaners, i had no idea. and i thought id just finally settle in some job, and i would make enough money to pay my rent. (ellen degeneres)
我那時(shí)什么工作都做，剝過牡蠣、做過迎賓、酒保、服務(wù)員、粉刷房子、賣吸塵器，我完全不知道自己想做什么。我只想隨便找個(gè)工作糊口，能有錢付得起房租就行。（艾倫·德杰尼勒斯）
【名人演講第四招：挫折與抉擇】
幾乎每個(gè)成功人士的背后，好像都至少有一次面臨挫折和抉擇，然后絕處逢生的經(jīng)歷。
[挫折篇]
i listened and waited for professor childs to say how well written my thesis was. he didnt. and so after about 45 minutes i finally said, so. what did you think of the writing
我等待著希望聽到蔡爾茲教授告訴我我的論文寫得多么好。但他沒有。于是等了45分鐘后，我終于開口問，“那你怎么評價(jià)我的寫作呢？”
put it this way, he said. never try to make a living at it. (michael lewis) “這么說吧，”他說，“千萬不要靠這個(gè)謀生�！保ㄟ~克爾·劉易斯）
那一年，我被炒了魷魚。你怎么可能被自己創(chuàng)立的公司炒魷魚？是這樣的，在蘋果快速成長的時(shí)候，我們雇了一個(gè)我覺得很有天分的家伙和我一起管理公司，最初幾年，公司運(yùn)轉(zhuǎn)得很好。但后來我們對未來的看法發(fā)生了分歧，最終吵了起來。面對不可調(diào)和的分歧，董事會(huì)站在了他那一邊。（史蒂夫·喬布斯）
and i thought, whats the worst that could happeni can lose my career. i did. i lost my career. the show was canceled after 6 years, without even telling me, i read it in the paper. the phone didnt ring for 3 years. i had no offers. nobody wanted to touch me at all. (ellen degeneres)
那時(shí)我想，最慘的會(huì)是什么呢？也就是失業(yè)吧。結(jié)果，我真的失業(yè)了。我的節(jié)目在做了6年后，沒有告知我就停播了，我看了報(bào)紙才知道。家里的電話3年沒有再響過，沒人找我做節(jié)目，沒人愿意提及我。（艾倫·德杰尼勒斯）
我當(dāng)時(shí)的東家康柏公司是當(dāng)時(shí)全球最大的個(gè)人電腦生產(chǎn)商。我咨詢一位ceo朋友的意見，他堅(jiān)定地說，我腦袋被驢踢了才會(huì)為了蘋果（當(dāng)時(shí)還是一個(gè)很小的公司）離開康柏。（蒂姆·庫克）
i called up my father. i told him i was going to quit this job that now promised me millions of dollars to write a book for an advance of 40 grand. there was a long pause on the other end of the line. you might just want to think about that, he said. i didnt need to think about it. (michael lewis)
我打電話給我父親，告訴他我要辭掉這個(gè)百萬美元的工作來寫一本只有4萬美元預(yù)付款的書。電話那邊沉默了很久。他說：“也許你該再考慮一下。”我根本不需要考慮。（邁克爾·劉易斯） i got the idea to start amazon 16 years ago. i had just turned 30 years old, and id been married for a year. i told my wife that i wanted to quit my job and go do this crazy thing that probably wouldnt work. she told me i should go for it. (jeff bezos) 16年前，我萌生了創(chuàng)辦亞馬遜的想法。那時(shí)我剛剛30歲，結(jié)婚才1年。我告訴妻子想辭去工作，然后去做這件瘋狂而且很可能失敗的事情。她告訴我，我應(yīng)該放手一搏。（杰夫·貝索斯）
【名人演講第五招：溫情回歸】
每當(dāng)提到自己的家人，演講者們都是充滿自豪感和溫情的。此情此景，常常令人動(dòng)容。 my dad was so full of life; anything with him was an adventure. (randy pausch) 我父親是如此的充滿生命力，與他在一起做任何事都是一種探險(xiǎn)。（蘭迪·波許）
a long time ago, in this cold september of 1962, there was a stevens co-op at this very university. that co-op had a kitchen with a ceiling that had been cleaned by student volunteers. picture a college girl named gloria, climbing up high on a ladder, struggling to clean that filthy ceiling. standing on the floor, a young boarder named carl was admiring the view. and thats how they met. they were my parents. (larry page) 很久以前，1962年的寒冷9月，這座校園里有一家史蒂文消費(fèi)合作社，學(xué)生志愿者負(fù)責(zé)打掃廚房的天花板。想象這樣一幅場景：一位名叫格洛里亞的女大學(xué)生，爬上了高高的梯子，努力地打掃那臟兮兮的天花板。另一位名叫卡爾的寄宿生站在地上，對此情此景欽佩不已。這是他倆的初次邂逅。他們就是我的父母。（拉里·佩奇）
when i was awarded a nobel prize, i thought my mother would be satisfied. not so. when i called her on the morning of the announcement, she replied, thats nice, but when are you going to visit me next. (steven chu)
我得到諾貝爾獎(jiǎng)的時(shí)候，我想我媽媽會(huì)高興。但是我錯(cuò)了。消息公布的那天早上，我給她打電話，她聽了只說：“這是好消息，不過我想知道，你打算什么時(shí)候來看我？”（朱棣文）
【名人演講第六招：引經(jīng)據(jù)典】
電影《我的朋友叫哈維》中，斯圖爾特扮演的艾爾伍德說得很對。他說：“多年前，母親曾對我說：活在這個(gè)世界上，你要么做一個(gè)聰明人，要么做一個(gè)好人。”我做聰明人已經(jīng)好多年了。但我推薦你們做好人。（朱棣文）when i was 17, i read a quote that went something like: if you live each day as if it was your last, someday youll most certainly be right. remembering that ill be dead soon is the most important tool ive ever encountered to help me make the big choices in life. (steve jobs)
17歲的時(shí)候, 我讀到一句話：“如果你把每一天都當(dāng)作生命中最后一天去生活的話,那么有一天你會(huì)發(fā)現(xiàn)你是正確的�！薄坝涀∧慵磳⑺廊ァ笔俏乙簧杏龅降淖钪匾鹧�。它幫我做出生命中的重要抉擇。（史蒂夫·喬布斯）
one of the things he (jon snoddy) told me was to wait long enough and people will
surprise and impress you. he said when youre pissed off at somebody and youre angry at them, you just havent given them enough time. (randy pausch)
他（喬恩·史諾地）告訴我，給人們足夠的時(shí)間，人人都會(huì)有讓你驚訝和嘆服的一面。他說，當(dāng)你對別人怨惱憤怒時(shí)，你只是還沒有給他們足夠的時(shí)間。（蘭迪·波許）
最后，本文將以這些演講者原創(chuàng)或引用的語錄作為結(jié)束語：
stay hungry. stay foolish.
求知若渴，虛心若愚。（史蒂夫·喬布斯引用凱文·凱利）
experience is what you get when you didnt get what you wanted.
經(jīng)驗(yàn)是你求之不得后的收獲。（蘭迪·波許）
never lose the child-like wonder.
永遠(yuǎn)不要失去孩童般的好奇心。（蘭迪·波許）
your critics are your ones telling you they still love you and care.
批評你的人是在告訴你他們?nèi)匀粣勰汴P(guān)心你。（蘭迪·波許）
as is a tale, so is life: not how long it is, but how good it is, is what matters. 人生就像故事：不在于長短，而在于質(zhì)量，這才是最重要的。（j·k·羅琳引用塞內(nèi)加） insanity is doing the same things over and over again and expecting different results. 精神錯(cuò)亂是指一遍遍地重復(fù)卻期待不一樣的結(jié)果。（蒂姆·庫克引用愛因斯坦）
be true to yourself and everything will be fine.
做真實(shí)的你，一切都會(huì)沒事的。（艾倫·德杰尼勒斯）
篇二：BNET,JOBS,演講技巧
導(dǎo)讀：喬布斯的逝去，不僅讓it界損失了一代奇才，同時(shí)也讓我們失去了一個(gè)很了不起的presenter，我們都愛他的presentation，是什么原因呢？camine gallo為我們分享喬布斯的演講技巧。
camine gallo 講解喬布斯演講技巧的中英文對照演講稿：
anyone who is watched the steve job’s keynote, will tell you, he is one of the most extraordinary speakers and cooperators in america.但凡看過steve jobs的主題演講的人都覺得，他是全美最棒的演說家，最了不起的合作伙伴。
-who does the best job of that in the world
-這個(gè)行當(dāng)里誰最牛
well, most presenter simply convey information, jobs inspires.多數(shù)演講者只是簡單地傳達(dá)信息，喬布斯的演講卻能點(diǎn)燃激情。
im camine gallo. and today ill walk you to several key techniques that steve jobs uses to electrify his audience, the relevants you can adopt for your very next presentation.
我是卡邁恩·加洛，今天我將帶領(lǐng)你們領(lǐng)略喬布斯的演講藝術(shù)，教您如何在演講中化腐朽為神奇。
-歡迎來到2008蘋果大會(huì)今天要給大家?guī)矸峭岔懙男庐a(chǎn)品
-theres clearly something in the air today.
-有沒有感受到它們的小宇宙即將爆發(fā)
with those words jobs open mac pro 2008, setting the theme for his presentation and hitting the major announcement of the day by launchingthe ultra thin mac book air. whether its the notebook or the iphone, jobs unveils a single headline that set the theme.
喬布斯開場的寥寥幾句就揭示了大會(huì)主題營造出了mac book air的發(fā)布氛圍。不管是發(fā)布mac book還是iphone 喬布斯只用簡單的一句話就點(diǎn)明了主題——
-today apple is going to reinvents the phone.
-今天蘋果將掀起一場手機(jī)革命!
一旦你確立演講主題，整個(gè)演講就要清晰地圍繞這個(gè)主題來展開。例如，要在員工大會(huì)上推廣一款追蹤銷售數(shù)據(jù)的軟件。你可以這樣開場:早上好，感謝大家參加會(huì)議。我知道大家都很期待，讓我們直奔主題：如何輕松完成工作配額。如何完成工作配額，這個(gè)主題令人印象深刻。而且接下來怎么說一目了然相信聽眾會(huì)非常樂意傾聽下去。
-i got four things id like to talk about with you today. so lets get started. steve jobs always provides an outline for his presentation and then verbally opens and closes each section with clear transition and between. heres an example.
-今天我有4項(xiàng)成果要與大家分享...演講開始喬布斯列出一個(gè)大綱，并明確告訴聽眾每個(gè)部分何時(shí)開始，何時(shí)結(jié)束。例如：
-這就是time capsule，完美的系統(tǒng)伴侶。
-and thats the first thing i wanna share with you this morning.-這是我要發(fā)布的第一款產(chǎn)品。the point is, make it easy for your listeners to follow your story. your outline will serves as guide post along the way. you also know that during his presentation jobs uses words like extraordinary, amazing and cool. he is passionate,
enthusiastic and it shows.
為了讓聽眾不會(huì)半路跟丟，大綱會(huì)是一個(gè)不錯(cuò)的選擇。它就像路標(biāo)指引著聽眾緊跟你的步伐。在喬布斯的演講中，你還會(huì)聽到這樣一些詞:非同凡響、華麗麗、酷畢了。這些詞匯充分展現(xiàn)了他的興奮與激動(dòng)。
-incredible, unbelievable, awesome, extraordinary year for apple.-對于蘋果來說，這是難以想象、非同凡響的一年。
好的演講應(yīng)該振奮人心而不是催人睡下�？菰铩�(yán)肅、乏味的演講放倒了一幫又一群的聽眾。那樣的演講我們不愛聽、有趣、有激情地展現(xiàn)公司的產(chǎn)品，這才是我們需要的。
if you are not passionate about it, we are not going to be. remember, jobs isn’t selling hardware. hes selling an experience. if you offer numbers and statistics, make them meaningful.
如果你在那玩深沉，我們觀眾又怎么可能會(huì)激情四射。喬布斯從頭至尾都不是在兜售產(chǎn)品，而是推銷一種體驗(yàn)。如果要引用數(shù)據(jù)，請賜予它意義吧。-we have sold 4 million iphones to date.
-迄今為止，我們一共售出了4百萬部iphone 。
-we divide 4 million by 200 days, thats 20,000 iphones every day on average. -用4百萬除以200，意味著我們平均每天賣出了2萬部iphone。
數(shù)字本身沒有意義，除非放入特殊的語境。要讓這些數(shù)字有意義，給它們來點(diǎn)比方吧。最近我在和一個(gè)公司合作，這個(gè)公司剛剛發(fā)布了新的12g內(nèi)存卡。12g��！但是多數(shù)人不明白12g是個(gè)什么概念。所以我給這個(gè)數(shù)字包裝了下，12g的存儲(chǔ)量足夠讓你聽著音樂在地球和月球之間兜上一圈。看，這回12g就厲害啦。趕緊地動(dòng)手包裝下數(shù)據(jù)吧。
one of the most effective elements of steve jobss presentation is that they are easy on the eyes. his presentations are visual and simple.喬布斯演講的法寶就是視覺刺激。他的演講不僅非常視覺化，而且通俗易懂。well, most speakers fill their slides, with = =| data, texts and charts, jobs does just the opposite. he uses very little text, and usually one, maybe two images for his slide.
大多數(shù)的演講者喜歡在幻燈片里塞進(jìn)大量的數(shù)據(jù)、文字和圖表喬布斯卻不這么干。他用豐富的視覺盛宴替代繁冗的文字圖表，通常每個(gè)幻燈片也只有一兩張圖片而已。
you see you want to paint a picture for your audience, without overwhelming them. inspiring presentations are short on bullet points and big on visuals. if you really want your presentations to pop, treat it like a show, when ads flows, themes and transitions. jobs includes video clips, demonstrations and guests, he also has a natural for dramatic flare. it’s very effective. for example we are introducing the macbook air, jobs drew chairs by opening a manila inter office envelope, holding the laptop for everyone to see.
在合適的時(shí)刻展現(xiàn)合適的內(nèi)容，而不是連篇累牘、鋪天蓋地砸向聽眾。好的演講通常只列出簡明扼要的觀點(diǎn)，其他的全是演示。想要演講得出類拔萃，就把它當(dāng)作一場達(dá)人秀:各種廣告、各種主題、各種變幻...喬布斯就用到了視頻剪輯、樣品展示、客串嘉賓...有時(shí)還會(huì)來個(gè)出其不意。別說，倒還真挺見效。比如在發(fā)布mac book air時(shí)，他打開一個(gè)大信封，默默抽出了這個(gè)新款筆記本電腦，觀眾們瞬間石化了。
-this is the new, mac book air, you can get a feel for how thin it is.
-這就是最新款mac book air, 知道它有多薄了吧。what is the one memorable moment of your presentationidentify your memorable moment and build up to it. -...climax of the show -...our friends and everyone in the world today.
你演講中最難忘的`瞬間是什么？定下那一刻，然后使出渾身解數(shù)把聽眾引向那里。
and finally, rehearse, rehearse, and rehearse some more.最后一條，彩排，彩排，再彩排。
-let me show you how easy that is now.
-讓你們見識(shí)下操作起來有多簡單
steve jobs makes it look easy because he spends hours rehearsing. he cannot pull off an intro presentation with a video clips and
demonstrations and outside speakers without practice. the result of presentation that is perfect synchronized and looks, yes effortless. now the average business first does not have a resource to create a steve jobss extraordinary ganza. but you do have time to rehearse. the greatest presenters do it, so should you.
喬布斯的演示之所以看起來如此簡單是因?yàn)樗舜罅繒r(shí)間來彩排。沒有反復(fù)的練習(xí)，那些視頻剪輯、樣品展示和客串嘉賓便都是浮云。因?yàn)榉磸?fù)的彩排，他才能在演講過程中如此淡定，如此收放自如。當(dāng)然很少有人生來就像喬布斯這樣天賦異稟。但早起的鳥兒有蟲吃的道理，你懂的，你總會(huì)有足夠的時(shí)間去彩排。瞧瞧，人喬布斯還彩排呢，你為什么不呢
oh, and one more thing. at the end of most presentations, jobs add to the drama by saying “and one more thing”
哦，還有一點(diǎn)。通常在演講的結(jié)尾jobs會(huì)加上一句最后一項(xiàng)...
-one last thinghe gonna adds a new product, or feature, sometimes just introduces a band.
-最后一項(xiàng)...他會(huì)繼續(xù)介紹一個(gè)新產(chǎn)品、新特性、或是給樂隊(duì)當(dāng)回司儀。its not only the highest excitement, it also leaves your audience feel they been given an added bonus. the point is steve jobs approaches each presentation as an invent. a production with strong opening, product demonstrations in the middle and strong conclusion. and then yes, even a anchor, that one more thing. i wish you a dazzling presentation.
篇二：
【喬布斯的演講技巧】教你在講臺(tái)上化腐朽為神奇
多數(shù)演講者只是簡單地傳達(dá)信息，喬布斯的演講卻能點(diǎn)燃激情。
今天我將帶領(lǐng)你們領(lǐng)略喬布斯的演講藝術(shù)，教您如何在演講中化腐朽為神奇。
-theres clearly something in the air today.
-有沒有感受到它們的小宇宙即將爆發(fā)
喬布斯開場的寥寥幾句就揭示了大會(huì)主題 營造出了mac book air的發(fā)布氛圍。不管是發(fā)布mac book還是iphone 喬布斯只用簡單的一句話就點(diǎn)明了主題——
-today apple is going to reinvents the phone.
-今天 蘋果將掀起一場手機(jī)革命!
一旦你確立演講主題，整個(gè)演講就要清晰地圍繞這個(gè)主題來展開。例如，要在員工大會(huì)上推廣一款追蹤銷售數(shù)據(jù)的軟件。你可以這樣開場:早上好，感謝大家參加會(huì)議。我知道大家都很期待，讓我們直奔主題：如何輕松完成工作配額。如何完成工作配額，這個(gè)主題令人印象深刻。而且接下來怎么說一目了然 相信聽眾會(huì)非常樂意傾聽下去。
-i got four things id like to talk about with you today. so lets get started. steve jobs always provides an outline for his presentation and then verbally opens and closes each section with clear transition and between. heres an example.
-今天我有4項(xiàng)成果要與大家分享...演講開始 喬布斯列出一個(gè)大綱，并明確告訴聽眾每個(gè)部
分何時(shí)開始，何時(shí)結(jié)束。例如：
-這就是time capsule，完美的系統(tǒng)伴侶。
-and thats the first thing i wanna share with you this morning. -這是我要發(fā)布的
第一款產(chǎn)品。
為了讓聽眾不會(huì)半路跟丟，大綱會(huì)是一個(gè)不錯(cuò)的選擇。它就像路標(biāo)指引著聽眾緊跟你的步伐。在喬布斯的演講中，你還會(huì)聽到這樣一些詞:非同凡響、華麗麗、酷畢了。這些詞匯充分展現(xiàn)了他的興奮與激動(dòng)。
-incredible, unbelievable, awesome, extraordinary year for apple. -對于蘋果來說，這是難以想象、非同凡響的一年。
好的演講應(yīng)該振奮人心而不是催人睡下。枯燥、嚴(yán)肅、乏味的演講放倒了一幫又一群的聽眾。那樣的演講我們不愛聽、有趣、有激情地展現(xiàn)公司的產(chǎn)品，這才是我們需要的。
如果你在那玩深沉，我們觀眾又怎么可能會(huì)激情四射。喬布斯從頭至尾都不是在兜售產(chǎn)品，而是推銷一種體驗(yàn)。如果要引用數(shù)據(jù)，請賜予它意義吧。
-we have sold 4 million iphones to date.
-迄今為止，我們一共售出了4百萬部iphone 。
-we divide 4 million by 200 days, thats 20,000 iphones every day on average. -用4百萬除以200，意味著我們平均每天賣出了2萬部iphone。
數(shù)字本身沒有意義，除非放入特殊的語境。要讓這些數(shù)字有意義，給它們來點(diǎn)比方吧。最近我在和一個(gè)公司合作，這個(gè)公司剛剛發(fā)布了新的12g內(nèi)存卡。12g啊！但是多數(shù)人不明白12g是個(gè)什么概念。所以我給這個(gè)數(shù)字包裝了下，12g的存儲(chǔ)量 足夠讓你聽著音樂在地球和月球之間兜上一圈�？矗@回12g就厲害啦。趕緊地動(dòng)手包裝下數(shù)據(jù)吧。
喬布斯演講的法寶就是視覺刺激。他的演講不僅非常視覺化，而且通俗易懂。 大多數(shù)的演講者喜歡在幻燈片里塞進(jìn)大量的數(shù)據(jù)、文字和圖表 喬布斯卻不這么干。他用豐富的視覺盛宴替代繁冗的文字圖表，通常每個(gè)幻燈片也只有一兩張圖片而已。
在合適的時(shí)刻展現(xiàn)合適的內(nèi)容，而不是連篇累牘、鋪天蓋地砸向聽眾。好的演講通常只列出簡明扼要的觀點(diǎn)，其他的全是演示。想要演講得出類拔萃，就把它當(dāng)作一場達(dá)人秀:各種廣告、各種主題、各種變幻...喬布斯就用到了視頻剪輯、樣品展示、客串嘉賓...有時(shí)還會(huì)來個(gè)出其不意。別說，倒還真挺見效。比如在發(fā)布mac book air時(shí)，他打開一個(gè)大信封，默默抽出了這個(gè)新款筆記本電腦，觀眾們瞬間石化了。
-this is the new, mac book air, you can get a feel for how thin it is. -這就是最新款mac book air, 知道它有多薄了吧。
你演講中最難忘的瞬間是什么？定下那一刻，然后使出渾身解數(shù)把聽眾引向那里。 最后一條，彩排，彩排，再彩排。
-let me show you how easy that is now. -讓你們見識(shí)下 操作起來有多簡單
喬布斯的演示之所以看起來如此簡單是因?yàn)樗舜罅繒r(shí)間來彩排。沒有反復(fù)的練習(xí)，那些視頻剪輯、樣品展示和客串嘉賓便都是浮云。因?yàn)榉磸?fù)的彩排，他才能在演講過程中如此淡定，如此收放自如。當(dāng)然很少有人生來就像喬布斯這樣天賦異稟。但早起的鳥兒有蟲吃的道理，你懂的，你總會(huì)有足夠的時(shí)間去彩排。瞧瞧，人喬布斯還彩排呢，你為什么不呢哦，還有一點(diǎn)。通常在演講的結(jié)尾 jobs會(huì)加上一句 最后一項(xiàng)...
-one last thinghe gonna adds a new product, or feature, sometimes just introduces a band.
-最后一項(xiàng)...他會(huì)繼續(xù)介紹一個(gè)新產(chǎn)品、新特性、或是給樂隊(duì)當(dāng)回司儀。
這不僅僅是整個(gè)演講的高潮，還能讓觀眾覺得他們中了頭彩。喬布斯把每一次演講都當(dāng)成產(chǎn)品去打造、去創(chuàng)新。賦予了演講一個(gè)震撼的開場，一個(gè)高潮迭起的過程，和一個(gè)令人流連的
尾聲。對了 還有那句撩人的 最后一項(xiàng)...希望你們的演講也能同樣精彩!篇三：steve jobs的五個(gè)演講秘訣
steve jobs的五個(gè)演講秘訣
business week雜志近期刊登了一篇題為《steve jobs presentation secrets》的文章，寫的不錯(cuò)，我特地做了幾頁ppt把當(dāng)中的關(guān)鍵點(diǎn)摘錄出來，與大家分享。
steven jobs就不用多介紹了吧，呵呵，傳奇般的人生造就一位商業(yè)奇才！史蒂夫·喬布斯（steven jobs）是所有學(xué)習(xí)演講和學(xué)做ppt的人的榜樣，他的演講，尤其是演示風(fēng)格也深深影響了無數(shù)的演講高手。喬布斯會(huì)對每個(gè)產(chǎn)品進(jìn)行定位，為此設(shè)置一個(gè)主題。舉例來說，他對macbook air的描述是“全球最薄的筆記本電腦”。這一描述出現(xiàn)在他的演講幻燈片上，出現(xiàn)在蘋果的網(wǎng)站以及新聞稿上。你最希望消費(fèi)者了解你產(chǎn)品的哪一個(gè)特點(diǎn)？這個(gè)主題必須符合你所有的營銷和陳述內(nèi)容
在1984年，蘋果眼中的靶子就是ibm。在喬布斯第一次向蘋果銷售團(tuán)隊(duì)推出那則著名的1984電視廣告前，他講述了一個(gè)關(guān)于ibm如何決意統(tǒng)治電腦行業(yè)的故事。喬布斯當(dāng)時(shí)說：“ibm希望主宰整個(gè)電腦行業(yè)，現(xiàn)在他們正將槍口對準(zhǔn)了操縱行業(yè)的最后一道障礙：蘋果�！爆F(xiàn)在蘋果嘴里的靶子成為了微軟。如果讓聽眾感到你和他們擁有共同的敵人，那么就能有效地激起他們的斗志，將消費(fèi)者轉(zhuǎn)變?yōu)槟愕膫鹘淌?/p>
喬布斯發(fā)布會(huì)所使用的幻燈片均是令人驚訝的簡明扼要，沒有繁文縟節(jié)。圖片就是最重要的要素。當(dāng)喬布斯發(fā)布macbook air的時(shí)候，有一張圖片顯示一只手從一個(gè)普通的文件紙袋中掏出這部電腦，這張圖片勝過了一切語言。而有些時(shí)候，喬布斯在10張幻燈片中總共只使用了7個(gè)詞
神經(jīng)學(xué)家發(fā)現(xiàn)大腦很容易感到厭倦。喬布斯不會(huì)讓你有時(shí)間失去興趣。他通常只花10分鐘展示一個(gè)新產(chǎn)品或新功能，而且樂趣叢生。喬布斯在2007年macworld大會(huì)上推出iphone的時(shí)候，他展示了谷歌地圖是如何在iphone上使用的。喬布斯通過iphone查到了當(dāng)?shù)氐男前涂松痰昵鍐危缓笳f“讓我們打一個(gè)試試”。于是他撥通了電話，喬布斯當(dāng)著全場觀眾對電話另一端說，“我要訂4000杯拿鐵咖啡。不，只是開個(gè)玩笑”
篇三：job 演講稿
Hello everyone. Today my topic is some notes on the job
Large team of people for job
The above pictures vividly expressed that: Nowadays, The number of graduate students is far more than the job
The graduate man was in competition with ten others for the job
the employment issue has become a prominent problem with the increasing college graduates.
This Sights like that make us realize thatwe must do more work and prepare ourselves for the job
Here are some my suggestions about getting a job
Contents
1、Analysis of yourself
. Such as
you should Analyze your skills and interests (ideas)
What kinds of work you want to do
What’s your Interest and expertise
then decide (determine)that which kind of job is suitable for you
2、Career Planning
You'd better make a career plan (such as，What’s your dream what’s the plan in the recent five years and so on .)
Here are two important points that you should pay attention to
1). Don’t change easily your career plan after you have finished it, unless you are sure for better development.
2). Don’t give up your ideals easily, never.
3、Learn More about Industry and Company
Many graduates choose other works or other companies after a period.
One important reason is that they do not know very well about the industry or company they engaged in. So, you’d better learn more about the industry or company you want to engage in before you select it.
You should learn about
4、Preparation before the Interview
). Before the interview,
1、have more understanding about the company's history, culture, products and so on.
2、 inquire about the important aspects of the company inspected in the past time in order to properly prepare.(可以無)
3、You'd better prepare sets of suits and have a haircut to show your solemnity to the interview.
4、 you’d better do some practice for better performance during the interview.
5、Notes on the Interview Process
�。╬pt）
There are mainly two types of questions
1). Decent manners
It can reflect your good qualities and help your expression of ideas.
2). Positive and serious attitude
Many people do that not very good, while most people know that is important.
3). Honesty
It is becoming more and more important In the market economy.
creative / problem-solving questions
1)active talking is better than creative ideas
2) to talk your ideas bravely (make a summary, and set another topic)
3) effective communication
4) take notes and make some supplements
5) be clear and confident
6) be concentrated and avoid unacceptable non-verbal behaviors.
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